E-Commerce Manager – Born Donor Bank (Aarhus)
Born Donor Bank is growing – and we’re looking for an experienced E-Commerce Manager to take our digital presence and online sales to the next level. This is your opportunity to play a central role in scaling a purpose-driven brand in the fertility industry.
About the Role
As our E-Commerce Manager, you’ll own and drive our online sales growth, optimize the digital customer journey across markets, and lead key marketing initiatives across our e-commerce platforms. You’ll combine strategic thinking with hands-on execution — and help shape the future of how we connect with families and donors online.
You’ll lead a digital team and collaborate closely with colleagues across marketing, client care, sales, IT, and external partners.
This role reports to CCO.
Your Responsibilities
Digital Marketing & E-Commerce Operations
• Oversee daily webshop operations (borndonorbank.com & saeddonor.com) and ongoing digital projects.
• Optimize product listings and on-site offerings to maximize conversion and revenue.
• Manage SEO, SEM, social media advertising, email marketing, and affiliate campaigns.
• Track KPIs, report analytics, and drive data-based improvements.
• Ensure brand consistency across all touchpoints.
• Manage the e-commerce and digital marketing budget to maximize ROI.
Project Management & Coordination
• Lead e-commerce marketing projects across website, email, social, and paid media.
• Plan and execute product launches, promotions, and seasonal campaigns.
• Collaborate with internal teams and external partners to deliver projects on time and budget.
• Customer Journey & Experience
• Improve user experience through personalization, A/B testing, and conversion optimization.
• Ensure seamless checkout flows and CRM/marketing automation integration.
• Collect and apply customer insights to enhance engagement and retention.
• Ensure compliance with GDPR, “Vævsloven,” and fertility industry standards.
What You Bring
• Bachelor’s or Master’s degree in Marketing, Business, E-Commerce, or a related field.
• 3–5 years of experience in e-commerce management or digital marketing.
• Solid understanding of Google Analytics, SEO/SEM, paid media, and e-commerce platforms (Shopify, Magento, WooCommerce, or similar).
• Experience with email marketing, CRM systems, and automation tools.
• Proven track record of delivering measurable growth through digital channels.
• Experience working across multiple markets is a plus.
Key Competencies
• Strong project management and stakeholder coordination skills.
• Analytical mindset with a focus on KPIs and measurable outcomes.
• Creative flair in campaign development and execution.
• Excellent communication skills in English (Danish or other languages are a plus).
• Both strategic and hands-on approach.
• Tech-savvy and passionate about staying ahead of digital trends.
• Values empathy, transparency, and collaboration — and thrives in a purpose-driven environment.
What We Offer
• Full-time position with flexibility and hybrid work options.
• Office located in central Aarhus.
• Opportunity to shape and scale a challenger brand in the fertility industry.
• Strong personal and professional growth opportunities in a fast-growing, international company.
If you’re ready to combine commercial impact with meaningful purpose, we’d love to hear from you!
How to Apply
Does this sound like the right fit for you? Please apply by clicking APPLY NOW.
HR Navigator is handling the recruitment for this position.
The role is available for an immediate start, and we will conduct ongoing interviews with suitable candidates.
Who is Born?
Born Donor Bank (referred to as Born) was founded in 2016 and has quickly grown to become Denmark's third-largest sperm bank. Born now has branches in Copenhagen, Aalborg, Aarhus, and Odense and supplies donor sperm worldwide. In 2021, Born became part of Medicover, a publicly listed company focused on healthcare, diagnostics, and fertility. Born is committed to providing a service where responsibility, professionalism, and personalised care are top priorities for donors, customers, and partners alike.
Born is run by passionate individuals with extensive knowledge of and commitment to the fertility industry. While operating in Denmark, Born serves additional countries, with the UK and Germany as its most significant markets. Expanding into new markets is a top priority.
Born is a company dedicated to making a difference and offers an open and inclusive working environment where employees across different roles and locations support and help each other. With a flat structure and a strong sense of teamwork, we encourage open and honest conversations about challenges. At Born, you will find a diverse team of employees from different fields, all contributing to a solid and dynamic workplace.
If you have any questions, please feel free to contact:
Pernille de Voss
Partner
HR Navigator
Email: pdv@hrnavigator.dk
Phone: +45 6018 9892
Om HR navigator
HR navigator arbejder målrettet med ansættelse af specialister på forskellige niveauer samt mellem- og topledere til erhvervslivet og den offentlige sektor. Vores arbejde består i at være kritiske og samtidig være imødekommende overfor kandidaten. Vi sikrer en veldokumenteret vurdering og en klar anbefaling af kandidatens styrker og begrænsninger, udfordringer og muligheder i forhold til virksomhedens situation.
Karriere muligheder
Internationalt miljø
Støtter diversitet
